AI and business automation, built in Dubai and kept running
Every business has work that a person does the same way every time: reading the same enquiry, typing the same details into a second screen, chasing the same people who never replied. That work does not need a person. We design the system that does it instead, build it onto the tools you already pay for, and stay responsible for it afterwards.
Send it the worst enquiry you get
This is the triage out of the three workflows, wired to this page. Type what a customer would actually send, in Arabic or English, half-finished and rude if that is what you get, and watch it read, sorted and answered. The reply is written the moment you press the button, and the time is measured rather than claimed.
This demo needs JavaScript to run. Everything else on the page works without it.
Write an enquiry first, or pick one of the examples.
A little more than that. One sentence is enough.
That is longer than this demo accepts. Trim it to a few sentences.
That is enough runs from this address for one hour. It costs us money per run, which is why there is a limit at all.
The model is busy right now. Give it a moment and run it again.
That took too long and was cut off. Running it again usually works.
The model declined to answer that one. Try a different enquiry.
The demo is switched off at the moment. Everything else on the page still works.
Something went wrong running that. It is our end, not yours.
- Read
The message arrives from the form, WhatsApp or email, and lands in one place instead of three.
- Classified Wants a price Wants a time Unhappy customer Selling to you Spam Something else Urgent Normal Low
What it is, and how fast somebody needs to see it.
- Routed Operations Sales Owner No reply needed
Sent to whoever actually handles this, rather than to an inbox everybody ignores.
- Replied
A draft that answers the question and proposes a next step. You approve it, or you let it send itself.
What the system did with it
Answered in seconds
The demo stops here. In a real system the reply goes out, the job goes into the calendar, and the enquiry is logged where you can count it at the end of the month.
Have this on your own enquiriesWhat this is usually bought to fix
Work waits for someone to be free
An enquiry arrives at nine in the evening and is read the next morning. A booking waits for the one person who keeps the calendar. Nothing is broken, and the business still loses the job to whoever answered first.
The same thing is typed twice
Details land in WhatsApp, get retyped into a spreadsheet, then retyped again into the invoice. Every copy is a chance to get it wrong, and none of it is work anybody wanted to do.
The software already does this, switched off
Most businesses here are paying for tools that could already automate half of it. Nobody had the time to set it up, so it sits at defaults. Often the fix is configuration and wiring rather than anything new.
Somebody built it and left
Automations rot quietly. An API changes, a token expires, and nothing tells you: the messages simply stop. Whoever set it up has moved on, and the business goes back to doing it by hand.
What gets automated
In the order these actually come up. The first three are the fixed product and are built from a template. The rest are quoted on what your systems turn out to look like.
- Reading every enquiry, classifying it and routing it to whoever handles it
- Answering in seconds, in English or Arabic, with a real answer and a price where there is one
- Booking the work into the calendar you already use
- Chasing anyone who went quiet, for as long as it is worth chasing them
- Building and sending quotes and invoices, then following up on the unpaid ones
- Onboarding a new client: the documents, the accounts, the first steps
- Moving data between systems that were never going to talk to each other
- A weekly report the owner actually reads: what arrived, what was answered, what was lost
- Reading documents and putting what is in them where it belongs
How it gets built
We look at a month of the real thing
The inbox, the WhatsApp thread, the spreadsheet, whatever it actually is today. We come back with how often the work happens, how long it waits and what it is costing. Sometimes the answer is that automating it is not worth the running cost, and we say so then rather than later.
It is designed onto what you already pay for
Tool subscriptions for this kind of work run into thousands a month if every workflow reaches for a new product. Yours is designed onto the accounts you already have, or self-hosted, and anything unavoidable is billed at cost with the invoice attached.
It runs under your logins, not ours
The workflows sit in your accounts and the data stays in your systems. There is no platform of ours in the middle. If we disappeared tomorrow it would keep running, which is deliberate.
Then it is somebody’s job to keep it alive
Integrations break because other people change things without telling anyone. Watching for it, fixing it inside a business day and extending the system as you find new uses for it is what the monthly fee buys.
What it costs
UAE agencies quote AED 6,999 to 8,000 a month for the same three workflows, and Dubai automation firms AED 3,000 to 5,000 a month on top of AED 15,000 to 30,000 to build. Ours comes in under both, because each workflow is built once from a template and then deployed, and because it runs on tools you already pay for. The figure itself is quoted in the first reply, once we have seen how much arrives and where it arrives from. Custom integrations, data work and complete applications in production are quoted per project.
How clients rated the work
No quotes yet. Printing someone’s words needs their permission and we have not asked for it. The record is below.
- Projects delivered straight to clients
- 8, and all 8 rated five stars
- Clients who came back
- One booked 5 projects in a single month
- Building software professionally
- 8+ years, enterprise work in the UAE
Questions people actually ask
- Does this work in Arabic?
- Yes, and it is written rather than translated. Most enquiries in this market arrive in a mix of Arabic and English, often in the same message, and a system that only really works in one of them sends replies that read as foreign. The Arabic on this site is the same Arabic your customers get.
- What if the AI answers a customer badly?
- On day one nothing sends by itself. Every reply waits for a person to approve it, and you watch it for a few weeks. Then you decide which cases are safe to release, usually the simple and repetitive ones, and which always wait for a human. Complaints and anything about money stay with a person for as long as you want. You choose where the line sits and you can move it.
- We already have a CRM that does some of this
- Good, and that is usually the cheapest place to start. A lot of what gets sold as AI automation here is a feature you are already paying for and nobody switched on. We would rather configure what you have and charge you for three workflows than sell you a second system that duplicates the first.
- Do you build the whole application, or only the automation?
- Either. The automation is the product and it runs on whatever you already have. When there is nothing to run on, or the thing that exists cannot be worked with, we build that too, up to a complete application deployed to production. That is engineering work and it is quoted per project rather than folded into a monthly fee.
- Is this an AI receptionist?
- Not quite. An AI receptionist answers the phone. This handles the work that arrives in writing and the work that happens after it: the form, WhatsApp, email, then the booking, the follow-up, the quote and the log. If what you need is somebody picking up the phone, a voice product is the better fit and we will tell you that.
- Are you in Dubai?
- Yes, GST (UTC+4), and clients are worldwide. Nothing in how this is built needs us awake at the same time, which is in the pricing FAQ in full.
Tell us what your team still does by hand
How often it happens, and roughly how long it takes. That is enough for us to tell you whether it is worth automating and what it would cost. If it is not worth it, you get that in the first reply instead of a call.
Send an enquiry